Mastering Customer Discovery: A Startup’s Roadmap to Success in 2024

Mastering Customer Discovery: A Startup’s Roadmap to Success in 2024

Starting a startup is like navigating through uncharted waters, where understanding your customers is the compass guiding your journey. Customer discovery, a critical and continuous process, involves deeply understanding who your customers are, their needs, and behaviors. It’s not just an initial step but the core of a successful startup, influencing product development, strategy, and…